:root {
  --ink: #162024;
  --muted: #5b666c;
  --teal: #0f766e;
  --teal-dark: #0a4f4a;
  --sun: #f5b718;
  --coral: #f97055;
  --paper: #fffaf0;
  --white: #ffffff;
  --line: #e8dfcf;
  --soft: #f4efe5;
  --shadow: 0 20px 45px rgba(22, 32, 36, 0.12);
}

* {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
}

body {
  margin: 0;
  font-family: "Inter", Arial, sans-serif;
  color: var(--ink);
  background: var(--paper);
  line-height: 1.6;
  overflow-x: hidden;
}

img {
  display: block;
  max-width: 100%;
}

a {
  color: inherit;
  text-decoration: none;
}

.site-header {
  position: sticky;
  top: 0;
  z-index: 20;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 24px;
  padding: 14px clamp(18px, 4vw, 56px);
  background: rgba(255, 250, 240, 0.92);
  border-bottom: 1px solid rgba(232, 223, 207, 0.8);
  backdrop-filter: blur(16px);
}

.brand {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  font-weight: 800;
}

.brand-mark {
  width: 42px;
  height: 42px;
  border-radius: 12px;
  object-fit: cover;
  border: 1px solid var(--line);
}

.nav {
  display: flex;
  gap: clamp(14px, 3vw, 30px);
  color: var(--muted);
  font-size: 0.95rem;
  font-weight: 600;
}

.brand span {
  line-height: 1.05;
}

.nav a:hover,
.footer a:hover {
  color: var(--teal);
}

.header-cta,
.button {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  min-height: 46px;
  border-radius: 8px;
  border: 1px solid transparent;
  padding: 0 18px;
  font-weight: 800;
  cursor: pointer;
  transition: transform 160ms ease, box-shadow 160ms ease, background 160ms ease;
}

.header-cta,
.button.primary {
  color: var(--white);
  background: var(--teal);
  box-shadow: 0 12px 24px rgba(15, 118, 110, 0.22);
}

.button.secondary {
  color: var(--ink);
  background: var(--white);
  border-color: var(--line);
}

.header-cta:hover,
.button:hover {
  transform: translateY(-2px);
}

.hero {
  display: grid;
  grid-template-columns: minmax(0, 0.9fr) minmax(360px, 1.1fr);
  align-items: center;
  min-height: calc(100vh - 72px);
  padding: clamp(38px, 7vw, 90px) clamp(18px, 4vw, 56px) 38px;
  gap: clamp(24px, 5vw, 70px);
}

.hero-copy {
  min-width: 0;
  max-width: 690px;
}

.eyebrow {
  margin: 0 0 12px;
  color: var(--teal);
  font-size: 0.78rem;
  font-weight: 800;
  letter-spacing: 0;
  text-transform: uppercase;
}

h1,
h2,
h3,
p {
  margin-top: 0;
}

h1 {
  max-width: 680px;
  margin-bottom: 22px;
  font-size: clamp(2.8rem, 5vw, 4.9rem);
  line-height: 0.95;
  letter-spacing: 0;
}

h2 {
  margin-bottom: 14px;
  font-size: clamp(2rem, 4vw, 3.35rem);
  line-height: 1;
  letter-spacing: 0;
}

h3 {
  margin-bottom: 10px;
  font-size: 1.15rem;
  line-height: 1.2;
}

.hero-text {
  max-width: 590px;
  color: var(--muted);
  font-size: 1.16rem;
}

.hero-actions {
  display: flex;
  flex-wrap: wrap;
  gap: 12px;
  margin: 28px 0 22px;
}

.trust-strip,
.contact-points {
  display: flex;
  flex-wrap: wrap;
  gap: 10px;
  min-width: 0;
}

.trust-strip span,
.contact-points span,
.audience-list span {
  border: 1px solid var(--line);
  border-radius: 8px;
  padding: 8px 12px;
  background: rgba(255, 255, 255, 0.62);
  color: var(--muted);
  font-weight: 700;
  font-size: 0.9rem;
}

.hero-media {
  min-width: 0;
  overflow: hidden;
  border-radius: 8px;
  box-shadow: var(--shadow);
  border: 1px solid var(--line);
  background: var(--white);
}

.hero-media img {
  width: 100%;
  min-height: 440px;
  object-fit: cover;
}

.section {
  padding: clamp(58px, 8vw, 100px) clamp(18px, 4vw, 56px);
  scroll-margin-top: 82px;
}

.intro {
  display: grid;
  grid-template-columns: 0.9fr 1fr;
  gap: clamp(22px, 5vw, 70px);
  align-items: end;
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
  background: var(--white);
}

.intro p:last-child {
  max-width: 720px;
  color: var(--muted);
  font-size: 1.1rem;
}

.section-heading {
  max-width: 760px;
  margin-bottom: 30px;
}

.section-heading p:last-child {
  color: var(--muted);
  font-size: 1.05rem;
}

.service-grid,
.package-grid,
.work-grid,
.quote-grid,
.care-grid,
.prep-grid {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  gap: 16px;
}

.service-card,
.package-card,
.care-card,
.payment-card,
.timeline article,
.work-card,
.trust-card,
blockquote,
.prep-grid article {
  border: 1px solid var(--line);
  border-radius: 8px;
  background: var(--white);
  padding: 24px;
}

.service-card p,
.package-card p,
.care-card p,
.timeline p,
.contact-copy p,
.work-card p,
.trust-card span,
blockquote p,
.faq-list p,
.final-cta p,
.prep-grid p,
.after-launch-list span,
.about-section p {
  color: var(--muted);
}

.icon,
.timeline span {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  width: 42px;
  height: 42px;
  margin-bottom: 22px;
  border-radius: 8px;
  color: var(--teal-dark);
  background: #dff4ee;
  font-weight: 800;
}

.packages {
  background: var(--soft);
}

.package-grid,
.work-grid,
.quote-grid,
.care-grid,
.prep-grid {
  grid-template-columns: repeat(3, minmax(0, 1fr));
}

.package-card {
  position: relative;
}

.payment-form {
  margin-top: 18px;
}

.pay-button {
  width: 100%;
}

.package-card.featured,
.featured-soft {
  border-color: var(--teal);
  box-shadow: var(--shadow);
}

.badge {
  display: inline-flex;
  margin-bottom: 18px;
  border-radius: 8px;
  padding: 7px 10px;
  color: var(--ink);
  background: var(--sun);
  font-weight: 800;
  font-size: 0.82rem;
}

.price {
  margin-bottom: 12px;
  color: var(--ink) !important;
  font-size: 2rem;
  font-weight: 800;
}

ul {
  padding-left: 20px;
  margin-bottom: 0;
  color: var(--muted);
}

.audience {
  background: var(--white);
}

.trust-section {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  gap: 16px;
  background: var(--ink);
}

.trust-card {
  background: rgba(255, 255, 255, 0.06);
  border-color: rgba(255, 255, 255, 0.14);
  color: var(--white);
}

.trust-card strong,
.trust-card span {
  display: block;
}

.trust-card span {
  margin-top: 8px;
  color: #cbd7dc;
}

.work-section,
.proof-section,
.faq-section,
.care-section,
.payment-section,
.comparison-section,
.after-launch-section {
  background: var(--white);
}

.care-section,
.prep-section {
  background: var(--soft);
}

.mock-window {
  position: relative;
  overflow: hidden;
  min-height: 210px;
  margin-bottom: 20px;
  border-radius: 8px;
  border: 1px solid var(--line);
  background: #f8fbfa;
  box-shadow: inset 0 34px 0 #172126;
}

.mock-window > span {
  position: relative;
  z-index: 2;
  display: inline-block;
  width: 9px;
  height: 9px;
  margin: 13px 0 0 10px;
  border-radius: 99px;
  background: var(--coral);
}

.mock-window > span:nth-child(2) {
  background: var(--sun);
}

.mock-window > span:nth-child(3) {
  background: #34c6bd;
}

.mock-hero {
  width: 74%;
  height: 58px;
  margin: 34px 18px 18px;
  border-radius: 8px;
}

.mock-lines {
  width: 86%;
  height: 68px;
  margin: 0 18px;
  border-radius: 8px;
}

.local-shop .mock-hero {
  background: linear-gradient(135deg, var(--teal), #9dd8d0);
}

.local-shop .mock-lines {
  background: repeating-linear-gradient(180deg, #e9f3f1 0 10px, transparent 10px 18px), linear-gradient(90deg, var(--sun) 0 34%, transparent 34%);
}

.creator-site .mock-hero {
  background: linear-gradient(135deg, var(--coral), #f8c2a7);
}

.creator-site .mock-lines {
  background: radial-gradient(circle at 20% 30%, var(--ink) 0 18px, transparent 19px), repeating-linear-gradient(180deg, #ece7dd 0 10px, transparent 10px 18px);
}

.booking-site .mock-hero {
  background: linear-gradient(135deg, var(--sun), #fff0a8);
}

.booking-site .mock-lines {
  background: linear-gradient(90deg, #dff4ee 0 46%, transparent 46%), repeating-linear-gradient(180deg, #ece7dd 0 10px, transparent 10px 18px);
}

.before-after {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 16px;
}

.mini-browser {
  min-height: 230px;
  border-radius: 8px;
  border: 1px solid var(--line);
  padding: 24px;
  background: var(--white);
}

.mini-browser div {
  height: 80px;
  margin-bottom: 18px;
  border-radius: 8px;
}

.mini-browser.before div {
  width: 58%;
  background: #d9d6cf;
}

.mini-browser.after div {
  width: 86%;
  background: linear-gradient(135deg, var(--teal), var(--sun));
}

.mini-browser.before p {
  color: #777;
}

.mini-browser.after p {
  color: var(--teal-dark);
  font-weight: 800;
}

.audience-list {
  display: flex;
  flex-wrap: wrap;
  gap: 12px;
}

.timeline {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  gap: 16px;
}

.payment-grid {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 16px;
}

.payment-card h3 {
  margin-bottom: 8px;
}

.payment-card p {
  color: var(--muted);
}

.payment-inline-actions {
  display: grid;
  gap: 10px;
  margin-top: 16px;
}

.payment-inline-actions .payment-form {
  margin-top: 0;
}

.payment-note {
  margin-top: 18px;
  color: var(--muted);
}

.payment-note a {
  color: var(--teal);
  font-weight: 800;
  text-decoration: underline;
}

.testimonials {
  background: var(--paper);
}

.comparison-table {
  overflow: hidden;
  border: 1px solid var(--line);
  border-radius: 8px;
  background: var(--white);
}

.comparison-table > div {
  display: grid;
  grid-template-columns: 0.7fr 1fr 1fr;
  gap: 1px;
  border-bottom: 1px solid var(--line);
}

.comparison-table > div:last-child {
  border-bottom: 0;
}

.comparison-table span {
  padding: 18px;
  color: var(--muted);
  background: var(--white);
}

.comparison-table span:first-child,
.comparison-head span {
  color: var(--ink);
  font-weight: 800;
}

.comparison-head span {
  background: var(--soft);
}

.after-launch-list {
  display: grid;
  gap: 14px;
  max-width: 920px;
}

.after-launch-list div {
  display: grid;
  grid-template-columns: 220px 1fr;
  gap: 18px;
  align-items: start;
  border-bottom: 1px solid var(--line);
  padding-bottom: 14px;
}

.after-launch-list strong {
  color: var(--teal-dark);
}

.about-section {
  display: grid;
  grid-template-columns: 0.85fr 1fr;
  gap: clamp(22px, 5vw, 70px);
  align-items: start;
  background: var(--paper);
}

.about-section p {
  font-size: 1.08rem;
}

blockquote {
  margin: 0;
}

blockquote p {
  font-size: 1.08rem;
  font-weight: 700;
}

blockquote cite {
  color: var(--teal);
  font-style: normal;
  font-weight: 800;
}

.faq-list {
  display: grid;
  gap: 12px;
  max-width: 900px;
}

details {
  border: 1px solid var(--line);
  border-radius: 8px;
  padding: 18px 20px;
  background: var(--white);
}

summary {
  cursor: pointer;
  font-weight: 800;
}

details p {
  margin: 12px 0 0;
}

.final-cta {
  background: linear-gradient(135deg, var(--teal-dark), var(--teal));
  color: var(--white);
}

.final-cta .eyebrow,
.final-cta p {
  color: #dff4ee;
}

.final-cta h2,
.final-cta p {
  max-width: 680px;
}

.contact-section {
  display: grid;
  grid-template-columns: minmax(0, 0.85fr) minmax(340px, 1fr);
  gap: clamp(24px, 5vw, 70px);
  background: var(--ink);
  color: var(--white);
}

.contact-copy p {
  max-width: 560px;
  color: #cbd7dc;
}

.contact-points span {
  border-color: rgba(255, 255, 255, 0.22);
  background: rgba(255, 255, 255, 0.08);
  color: #f4efe5;
}

.direct-contact,
.social-links {
  display: grid;
  gap: 10px;
  margin-top: 24px;
}

.direct-contact a,
.direct-contact span,
.social-links a {
  display: inline-flex;
  width: fit-content;
  max-width: 100%;
  border-radius: 8px;
  padding: 9px 12px;
  border: 1px solid rgba(255, 255, 255, 0.18);
  color: #f4efe5;
  background: rgba(255, 255, 255, 0.07);
  font-weight: 800;
}

.social-links {
  display: flex;
  flex-wrap: wrap;
}

.contact-form {
  display: grid;
  gap: 14px;
  border-radius: 8px;
  padding: clamp(18px, 3vw, 28px);
  background: var(--white);
  color: var(--ink);
}

label {
  display: grid;
  gap: 7px;
  font-weight: 800;
}

input,
select,
textarea {
  width: 100%;
  border: 1px solid #d7e0e2;
  border-radius: 8px;
  padding: 13px 14px;
  color: var(--ink);
  font: inherit;
  background: #fbfcfc;
}

textarea {
  resize: vertical;
}

input:focus,
select:focus,
textarea:focus {
  outline: 3px solid rgba(15, 118, 110, 0.18);
  border-color: var(--teal);
}

.form-status {
  min-height: 24px;
  margin: 0;
  color: var(--teal-dark);
  font-weight: 800;
}

.privacy-note {
  margin: 0;
  color: var(--muted);
  font-size: 0.86rem;
}

.privacy-note a {
  color: var(--teal);
  font-weight: 800;
  text-decoration: underline;
}

.footer {
  display: flex;
  justify-content: space-between;
  gap: 18px;
  padding: 26px clamp(18px, 4vw, 56px);
  color: var(--muted);
  background: var(--white);
}

.footer p {
  margin: 0;
}

.footer a {
  font-weight: 800;
}

.footer-links {
  display: flex;
  flex-wrap: wrap;
  gap: 16px;
}

.page-hero {
  padding: clamp(48px, 8vw, 92px) clamp(18px, 4vw, 56px);
  background: var(--paper);
  border-bottom: 1px solid var(--line);
}

.page-hero h1 {
  max-width: 860px;
}

.legal-content {
  max-width: 900px;
  padding: clamp(44px, 7vw, 80px) clamp(18px, 4vw, 56px);
  background: var(--white);
}

.legal-content h2 {
  margin-top: 34px;
  font-size: clamp(1.5rem, 3vw, 2.2rem);
}

.legal-content p,
.legal-content li {
  color: var(--muted);
}

@media (max-width: 980px) {
  .nav {
    display: none;
  }

  .hero,
  .intro,
  .contact-section {
    grid-template-columns: minmax(0, 1fr);
  }

  .hero {
    min-height: auto;
  }

  .hero-media img {
    min-height: 320px;
  }

  .service-grid,
  .timeline,
  .trust-section,
  .work-grid,
  .quote-grid,
  .care-grid,
  .payment-grid,
  .prep-grid {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }

  .package-grid,
  .before-after,
  .comparison-table > div,
  .about-section {
    grid-template-columns: 1fr;
  }

  .after-launch-list div {
    grid-template-columns: 1fr;
  }
}

@media (max-width: 620px) {
  .hero,
  .section {
    padding-left: 20px;
    padding-right: 20px;
    max-width: 100vw;
    overflow: hidden;
  }

  .site-header {
    align-items: flex-start;
  }

  .brand span {
    max-width: 96px;
    line-height: 1.05;
  }

  .header-cta {
    display: none;
  }

  h1 {
    max-width: 100%;
    font-size: 2.02rem;
    line-height: 1.05;
  }

  .hero-text {
    font-size: 1rem;
  }

  .trust-strip span,
  .contact-points span,
  .audience-list span {
    max-width: 100%;
    font-size: 0.85rem;
  }

  .hero-media img {
    min-height: 260px;
  }

  .service-grid,
  .timeline,
  .trust-section,
  .work-grid,
  .quote-grid,
  .care-grid,
  .payment-grid,
  .prep-grid {
    grid-template-columns: 1fr;
  }

  .hero-actions,
  .button {
    width: 100%;
  }

  .footer {
    flex-direction: column;
  }
}